The Importance of Instagram for Marketing Your Business

Instagram has recently announced it has over 500 million total monthly active users and 300 million daily active users, posting over 70 million photos per day, making it one of the top social media sites in the world.

Due to these high numbers, Instagram is a very popular and important tool for business’s and brands, large or small, across the globe.

For small brands, using Instagram to promote your brand is super easy, and costs nothing. Posting frequently, using relevant hashtags, following and liking users are all great way to get your brand’s reach up and try to find new customers. There are ways to automate this however if you’re on a budget, this is a good place to start getting Instagram followers.

For larger brands that have a budget and can afford to spend some money, Instagram offers an advanced ads platform to promote your posts or profile to users worldwide at the click of a button.

If you have a brand or business and don’t market using IG, you’re be missing out on a huge audience of engaged people.