Global market competitiveness has spurred innovation-focused strategic decisions in organizations. Innovation decisions are crucial to market entry, competitive advantage, and profitability (Marsh, 2012). Technological advancement enables commercial e
In the evolving competitive climate, business technology must be integrated into organizational strategies and value chains. PlayStation’s console is a technological innovation. The development of gaming consoles as technological innovation, milestones, and impact on organizations are covered in this paper. It includes analysis-based future development recommendations.
Major Technological Innovation Subtypes
Advances in corporate technology have generated huge growth prospects. PlayStation advancements are listed below.
Consoles
Console, PC, and mobile games have affected business processes and customer interactions (Szirmai, Naude, Goedhuys, 2012). Xbox and Nitendo use dedicated hardware to connect to screens or mobile devices (Szirmai et al., 2012). PC games run on Windows-based PCs. Mac and Linux support several PC games. Other games can be played on PC gaming websites or browsers. Mobile games for smartphones and tablets are the third category.
E-commerce
B2C e-commerce systems simplify online shopping. E-commerce uses “electronic communications and information” to create B2B or B2C value (Christensen & Raynor, 2015, p. 56). Many open-source e-commerce software supports business procedures, market reactivity, and customer omni-channel experience (social media) (Raphael & Christoph, 2012). Gaming software companies and distributors use console e-commerce platforms.
Mobile commerce
M-commerce uses wireless technologies or cell phones for transactions. High mobile phone penetration fuels it. Mobile banking, bill payment, and customer order placement are all part of m-commerce (Hill & Rothaermel, 2013).
Analytics/BI
Analytics enable corporate decision-making with huge data. For efficient supply chains, analytics tools like SaaS forecast or simulate demand and manage logistics in real time (Liu, Prajogo, Oke, 2016). Prescriptive analytics in vendor-managed inventory helps firms avoid what/if business risks.exploiting ideas with new products/services
